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SentinelOne Joins Revenue Unicorn Club

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Congratulations to SentinelOne as it crosses $1 Billion in annual revenue and joins the software Revenue Unicorns!

Let's see what we can learn from SentinelOne's journey...

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Revenue Growth

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SentinelOne exceeded the Revenue Unicorn median growth rate from $100 Million to $500 Million in revenue, with growth surpassing 100% in each of these two revenue ranges. SentinelOne’s revenue growth trended toward the Revenue Unicorn median after passing $500 Million in revenue. Monday.com exhibited a similar revenue growth trajectory on the path to $1 Billion in annual revenue.

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Gross Margin

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SentinelOne improved its gross margins throughout the journey, a sign of improved efficiency in its operating model. SentinelOne’s gross margin converged with the Revenue Unicorn median after passing $500 Million in revenue. CrowdStrike and Veeva had similar gross margin improvement on the journey from $100 Million to $1 Billion+ in revenue.

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Sales & Marketing

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SentinelOne invested more than the Revenue Unicorn median in sales and marketing across all revenue ranges on its path to $1 Billion in annual revenue, with improving efficiencies at scale. Confluent and DocuSign also invested similarly in sales and marketing expense as a percentage of revenue on their respective paths to $1 Billion in annual revenue.

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Research & Development

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SentinelOne invested heavily in research and development early in the Company’s lifecycle and later exhibited leverage with its research and development spend. SentinelOne’s spend on research and development trended in a similar fashion to Dropbox and Snowflake on the path to $1 Billion in annual revenue.

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General & Administrative

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SentinelOne’s general and administrative expense was above the median Revenue Unicorn throughout the journey to $1 Billion in annual revenue, with improving efficiencies at scale. Cloudflare and Samsara exhibited a similar general and administrative expense trend on their paths to $1 Billion in annual revenue.

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Stock Based Compensation

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SentinelOne had a higher SBC expense as a percentage of revenue compared to the Revenue Unicorn median across all revenue ranges on the journey to $1 Billion in annual revenue. SentinelOne’s SBC expense as a percentage of revenue decreased with scale, declining from 40% between $100 Million and $250 Million in revenue to 30% after passing $1 Billion in revenue. When viewing SBC expense as a percentage of enterprise value, SentinelOne is at 5.7%, which is higher than the Revenue Unicorn median of 1.8% in the $1 Billion+ revenue range.

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Free Cash Flow

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SentinelOne’s free cash flow margin improved significantly with scale, moving from negative free cash flow margins early in the Company’s lifecycle to positive free cash flow after passing $750 Million in revenue. Palantir delivered a similar trend of improving free cash flow margin with business growth.

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Time to Reach $1 Billion in Revenue

SentinelOne reached $1 Billion in revenue after 12.00 years. This is faster than the median time of 13.38 years it took other Revenue Unicorns to reach the $1 Billion mark. Other Revenue Unicorns that took a similar amount of time to achieve the $1 Billion revenue threshold include Cloudflare (13.25 years) and Zendesk (13.00 years).

Other Revenue Unicorns founded around the same time as SentinelOne (2013 founding) include Rubrik (2013), Snowflake (2012), and Elastic (2012). This set of companies took a median of 10.00 years to achieve $1 Billion in revenue (Rubrik at 11.50 years, Snowflake at 8.75 years, and Elastic at 10.00 years).

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The Journey to $1 Billion in Revenue

For those of you that love data as much as we do, below is the full data set used for this analysis.

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Again, congratulations to the SentinelOne team! Stay tuned for the next Revenue Unicorn update.

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Note: The complete list of Revenue Unicorns used in the comparison can be found in the presentation here.

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About Figma

SentinelOne was founded in 2013 by Tomer Weingarten, Almog Cohen, and Ehud Shamir. As per the Company’s materials, SentinelOne is a leading AI-powered cybersecurity platform. Built on the first unified Data Lake, SentinelOne empowers the world to run securely by creating intelligent, data-driven systems that think for themselves, stay ahead of complexity and risk, and evolve on their own. Leading organizations—including Fortune 500 and Global 2000 companies, as well as prominent governments— trust SentinelOne to Secure Tomorrow™.

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The Company reported $271 Million in fourth quarter revenue for the period ended January 31, 2026. Combined with results from the preceding quarters, this recent performance boosts SentinelOne across the $1 Billion in annual revenue threshold as measured on a last twelve month basis to become the latest software Revenue Unicorn.

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About The Revenue Unicorn Playbook

The Revenue Unicorn Playbook is an analytical guide that explores the growth of public software companies from $100 Million to $1 Billion in revenue. The goal of the Playbook is to offer founders and company leaders a framework to examine their growth and investments as they scale.

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You can find the original Revenue Unicorn article here and presentation here.